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15 Sep 2025

Senior Marketing Research Officer at Gift Real Estate PLC

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Job Description


  • Design and implement qualitative and quantitative research methodologies to gather market intelligence.
  • Analyze current market trends, competitor activities, and customer preferences in residential and commercial real estate.
  • Prepare periodic market insight reports and strategic recommendations for senior management.
  • Identify new market opportunities and areas for business expansion.
  • Collaborate with sales and project development teams to evaluate customer feedback and buying behavior.
  • Monitor macroeconomic, regulatory, and industry trends that could affect real estate demand.
  • Oversee data collection efforts, including surveys, interviews, and secondary research.
  • Develop and manage customer satisfaction and post-sale evaluation metrics.
  • Provide research-based inputs into product pricing, branding, and promotional strategies.
  • Manage relationships with external research agencies, when applicable.
  • Train and mentor junior marketing research staff.
About You
  • Education:
    BA/MA in Marketing, Economics, Business Administration, or related field.
  • Experience:
    Minimum 5–7 years of progressive experience in market research, preferably in the real estate or property development industry.
  • Skills & Competencies:
    • Strong analytical and statistical skills.
    • Proficiency in data analysis tools (e.g., SPSS, STATA, Excel, Power BI).
    • Deep understanding of the Ethiopian real estate market.
    • Excellent written and verbal communication.
    • Project management and reporting skills.
    • High attention to detail and strategic thinking.




Method of Application

Submit your CV to [email protected]




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