Marketing Manager

Company: Nova Events
Location: Addis Ababa, Ethiopia
Employment Type: Full-Time
Experience Level: Mid-Level

About Nova Events

Nova Events is a leading event management and advertising company specializing in corporate events, brand activations, exhibitions, concerts, and creative marketing campaigns. We are seeking a creative, strategic, and results-driven Marketing Manager to strengthen our brand presence and drive impactful marketing initiatives.

Position Summary

The Marketing Manager will be responsible for developing and executing marketing strategies that increase brand awareness, generate leads, and support the successful promotion of Nova Events and its clients. The ideal candidate is creative, analytical, and experienced in both digital and traditional marketing.

Key Responsibilities

• Develop and execute marketing strategies and integrated campaigns.
• Create engaging marketing content for digital and offline platforms.
• Manage social media platforms and content calendars.
• Plan and oversee promotional campaigns for events and brand activations.
• Analyze market trends, customer insights, and campaign performance.
• Coordinate with designers, content creators, and event teams.
• Build and maintain relationships with media partners and strategic stakeholders.
• Monitor marketing KPIs and optimize campaign performance.

Qualifications

• Bachelor’s Degree in Marketing or a related field.

Experience

• Minimum of 2 years of experience managing social media platforms, marketing campaigns, or brand communications, preferably within the events, advertising, or creative industry.

Required Skills & Competencies

• Ability to develop and execute effective marketing plans and campaigns.
• Strong understanding of digital marketing and social media platforms.
• Ability to analyze market trends and adapt marketing strategies.
• Excellent communication and presentation skills.
• Strong relationship-building and stakeholder management abilities.
• Good project management and organizational skills.
• Creative thinking with a strong understanding of consumer behavior.
• Ability to work in a fast-paced environment and meet deadlines.