ESSENTIAL FUNCTION

• Supporting the Marketing Division Manager in day to day marketing activities;
• Preparing, planning and projecting managing the publication of all publicity material to maximize brand promotion.
• Creating marketing campaigns, ads for TV and radio.
• Work closely with the company’s external Production Agent, Marketing and Advertising Company to ensure execution of activities.
• Planning and project managing marketing events;
• Track competitor activity by keeping abreast of market changes and the marketing mix used by competitors.
• Continuous research into new relevant social media channels and their impact on the brands marketing.
• Performs other related duties as required.

JOB REQUIREMENT

BA degree in Marketing and Communication, Business Administration, Management, or related fields with 5.5 years of experience or MBA/MA degree in the same field with 3.5 years of experience in relevant fields, preferably in banking industry, of which at least 2 years as a relevant officer position. Excellent communication and writing skills is mandatory.

Place of Work: Addis Ababa