Zero Carbon construction is recruiting two marketing managers with a background of Civil Engineering and road design, based in Addis Ababa, Ethiopia. Zero Carbon construction  is a growing team of professionals devoted to improving and enhancing the the quality of construction materials used in Construction, to allow Civil engineers to get to there absolute peek of creativity and to build quality projects. Working closely with leading academic and government institutions across the country.

Primary Responsibilities:

• Build digital marketing campaigns and marketing programs to support specific objectives across different channels and segments in support of ABC’s overall strategic marketing plan
• Content creation, including copywriting and graphic design.
• Research and understand the demand and target market for our products and services
• Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
• Work closely with sales team to develop pricing strategies to maximize profits and market share while balancing customer satisfaction
• Organize promotions, conference and events relating to company marketing
• Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention
• Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communication

• Communicate with internal stakeholders, and external agencies and vendors to ensure successful execution of marketing tactics
• Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes

Required number: 2

Skills and Expertise

• Bachelor’s degree or above in marketing, communications or business
• MUST be fluent in written and verbal of Amharic English AND Mandarin Chinese
• Experience with digital marketing: SEO, Data analysis, (SEM) forms such as social media marketing and content marketing.
• Experience in the Construction Materials. Road Construction products (preferably)
• Competence as a creative writer with an eye for great emails and landing pages
• Strong problem-solving ability, including metrics-driven thinking
• Effective time management skills and the ability to multitask.
• Competency in applications including Microsoft Office, hubspot, salesforce, Instagram, Twitter, Facebook etc.